15

Nov

A Successful Direct Mail Campaign


Sales Strategy

A simple postcard, with a simple message, sent to a highly targeted list. Over the past year and a half, Bay …

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25

Jul

The Benefits To Using Every Door Direct Mail For Marketing Your Business


Value Reasonable Price

What Is The Every Door Direct Mail Marketing Program? The Every Door Direct Mail program, abbreviated EDDM, is a mail …

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11

Nov

Do You Use Envelopes? You Should Be!


Business Stationary Envelope Letterhead Business Card

In marketing, direct mail is extremely popular. Envelopes are one of the main ways you can send direct mail. They can …

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19

Jun

Print Reaches the Masses


Print CMYK

Print Reaches the Masses With advancements in technology, print marketing and advertising has evolved greatly over the years. This should …

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04

Nov

Have You “Touched” Your Customers Recently?


                  How often do you reach out and “touch” your customers with …

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24

Jul

High-Performing Companies Focus on Personalization


What makes a high-performing company a high-performing company? According to a survey of more than 1,000 marketers, it’s a focus …

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26

Jun

What Motivates Charitable Giving?


If you are a nonprofit, you know how critical direct mail is to your fundraising efforts. But do you know …

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11

Jun

5 Direct Mail “Must Dos”


Want to ensure that your direct mail is in line with today’s best practices? Here are 5 items that should …

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17

Jan

Q:With E-mail, Who Needs Print?


A:You do! It’s true—e-mail is inexpensive, easy to personalize and highly trackable. The trend however is toward cross media, with …

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13

Sep

5 Reasons Print Still Rocks


Is print still relevant in today’s world of ubiquitous electronic media? Yes! Here are a few reasons not to overlook …

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